With a better understanding of their profile, job hunters used to send out mails and meet up with the candidates on the VC in a direct face to face situation. Knowledge capital in this situation served the role of assessments. The recruitment person could get a pretty decent insight about the person on LinkedIn by looking at their professional updates. Moreover, since this is a networked connection, it would be possible for the head hunters to connect with others in the network of the potential candidate to get a more holistic understanding. Irwin (2008) in their research argues that when in a large collection, people can solve problems in a much better way.
Similarly, Wellman and Gulia (1997) argued that a collective group means more people received suggestions on how to do certain things. They were socially similar, which contributed to the cause as well. It was as if remaining in the social group was a way to solve issues that one would not have been able to do so outside the group. The suggestions from socially similar people in a virtual community are something that is not mimic able elsewhere. LinkedIn being a professional social VC also contributes towards this as it means more people of the same calibre are brought in together (Abfalter, et al., 2012). The members can help one another in different ways.
Once again, in terms of knowledge capital it is how the VC makes use of the knowledge capital to make it more successful and sustainable (Carey, 1981; Kim et al., 2009). Head hunting is not the only way LinkedIn has been used. The community could flourish and ignite interest in the internet because it served as a professional repository for people. People in the twenty first century were eased to free information sharing. The blogging culture of the century has captivated the minds of many people. People who are working in the professional sector resort to blogging to present some of their interesting experiences in the workplace.