代写论文:社交媒体网络
研究结果显示,社交媒体用户和网上买家主要是年轻人。他们在做出购买决定之前寻求在线评论。在线买家考虑的因素是在线交易和产品的送货上门。最后,作者认为,在虚拟环境中,社交媒体网络在影响消费者行为方面发挥着巨大的作用。因此,营销人员在开发广告时,必须将同行评议部分纳入其社交媒体广告中。这方面可以使消费者对产品所吸引,使他们的购买决策(Ioanăs和斯托伊卡,2014)。愿意购买公司产品和服务的消费者,应提供有关顾客产品和反馈的详细信息,以及他们对售后服务的满意程度。技术使消费者在做出购买决定之前,可以很容易地在社交媒体网站上搜索这些方面。
代写论文:社交媒体网络
The research outcome reveals that the social media users and the online buyers are mainly young. They seek for online reviews before making their purchase making decisions. The factors that are taken into account by the online buyers are availability of online transactions and home delivery of the products. Finally, it is concluded by the authors that in the virtual environment, the social media networks have huge role to play in influencing behaviour of the consumers. Therefore, it is essential for the marketers to include the peer review section in their social media advertising while developing their advertisements. This aspect would enable the consumers to get attracted towards the products and make their purchase making decisions (Ioanăs and Stoica, 2014). The consumers who are willing to purchase products and services of the company should be provided with detailed information about the product and feedback of the customers and their satisfaction with post sales services. Technology enables consumers to search for these aspects in the social media networking sites easily before making their purchase making decisions.