美国论文没过:旅游业的商业模式

美国论文没过:旅游业的商业模式

旅游业可以分为很多部分。旅游业的一些最重要的部分包括住宿,如酒店或其他住宅的游客,不同的补充服务,包括餐厅或访问不同的地方和分销商(Getz et al, 2004)。目前从事旅游业务的主要类型有传统旅行社、在线旅行社和GDS/ CRS系统。在每一个系统中,都会发现为什么在不同的行业中很少使用业务模型。

美国论文没过:旅游业的商业模式

为了了解传统旅行社的商业模式,对最古老的传统旅行社Thomas Cook进行分析是非常重要的。为了克服客户的需求和需求,它必须在技术和各种其他市场因素方面克服大量的挑战。为了克服同样的问题,在他们的主要商业模式中进行了不同的调整。Thomas Cook为所有的客户提供了一个深刻的价值主张。这包括大量预先包装的假期和独立产品,其中包括航班和其他服务。这些组成部分的主要价值是由于他们在旅游业的长期经验(Zott et al, 2011)。此外,由于公司历史悠久,路径依赖对组织的成功起着非常重要的作用。由于新技术的发展,顾客的行为发生了许多变化。

美国论文没过:旅游业的商业模式

Tourism industry can be divided into a large number of segments. Some of the most important segments of the tourism industry include the accommodations such as hotels or other residences for the tourists, the different complementary services including the restaurants or the visits to the different places and distributors (Getz et al, 2004). The primary kinds of tourist’s operators who are working in the present times include the traditional travel agencies, the online travel agencies and the GDS/ CRS Systems. In each of the system, it would be found out that why there is a rare usage of the business models in the different industries.

美国论文没过:旅游业的商业模式

In order to understand business models in case of the traditional travel agencies, it is important to do the analysis of the oldest traditional travel agency- Thomas Cook. In order to overcome the demands and the needs of the customers, it had to overcome a large number of challenges in terms of the technology and various other market factors. In order to overcome the same, the different adjustments had been done in their primary business model. Thomas Cook offered a profound value proposition to all the customers. This included the large number of pre-packed holidays and independent products which included the flights and other services. The primary value of these components was because of their long experience in the tourism industry (Zott et al, 2011). Furthermore, because of the long history of the company, the path dependencies plays very important role in the success of the organization. As a result of the development of the new technology, there have been a lot of changes in the behaviour of the customer.