代写作业:霍尔顿公司的业务策略
通过对a公司及其现状的案例分析,可以看出,公司可以采取一些措施来改善现状,而不是恶化现状。选择案例分析的公司是Holden。
这个行业就是澳大利亚的汽车制造业。在过去的10年里,中国的主要品牌在运营上累计亏损了15亿美元,这让这个行业深受其害。这些制造企业面临的问题是由许多因素造成的,比如政府对较便宜的外国汽车征收较低的进口关税,从而在经济本已低迷的时期降低了对本土汽车的需求。该行业也面临着许多问题,在工会和劳工端(Dowling, 2014a)。
代写作业:霍尔顿公司的业务策略
通用霍尔顿有限公司,通常被称为霍尔顿是澳大利亚的汽车制造商。它于1856年在南澳大利亚成立,1931年后期成为美国通用汽车公司的子公司。
这份报告的目的是1)解释外部环境扫描可以提醒霍尔顿改变其业务策略,避免业务关闭在澳大利亚,2)建立批判性反思如何帮助改善管理远见霍尔登和3)批判性分析创新思维和创业取向如何拯救了霍尔顿制造集团
代写作业:霍尔顿公司的业务策略
The case study analysis of a company and its current situation reveals that there are several measures which the company could have taken to make its current situation better and not worse. The company chosen for case study analysis is Holden.
The industry in question is the automobile manufacturing industry of Australia. This industry suffers because the major brands here have lost around $1.5 billion cumulatively on their operations in the past 10 years. The issues for these manufacturing companies have been caused by many elements, such as the Government creating low import tariffs for cheaper foreign cars, thus reducing the demands for the local cars during a time when the economy was already low. The industry also faces many issues in the unions and the labour end (Dowling, 2014a).
代写作业:霍尔顿公司的业务策略
GM Holden Ltd, which is usually referred to as Holden is a Australian automobile manufacturer. It was founded in 1856 in South Australia, and later in 1931 became a subsidiary of US General Motors GM. GM operations in Australasia is controlled by Holden.
The aim of the report is 1) to explain how external environmental scanning could have alerted Holden to change its business strategies and avoid business closure in Australia, 2) to establish how critical reflection could have helped improve managerial foresight for Holden and 3) to critically analyse how innovative thinking and entrepreneurial orientation could have saved the Holden Manufacturing Group.