美国管理学论文代写-行为经济学案例研究

本文是一篇行为经济学案例研究,你从咖啡店买的咖啡值这个价吗?行为经济学是对顾客非理性决策过程和顾客认知偏差范围的研究。咖啡店老板了解消费者心理和错误的决策过程。咖啡店使用几种基于行为经济学的营销策略。视觉上吸引人的商店和商店是吸引顾客最简单的方法。其次,客户根据员工的建议做出决定。本篇美国管理学论文代写文章由美国论文通AssignmentPass辅导网整理,供大家参考阅读。

Is the coffee you buy from a coffee shop worth its price? Behavioural economics refers to study of irrational decision making process of customers and range of cognitive biases of the customers. Coffee shop owners have understood consumer psychology and faulty decision making process. Coffee shops use several marketing strategies based on behavioural economics. Visually appealing stores and shops are the simplest way to attract customers. Secondly, customers make decisions based on what staff recommends.
Coffee shop staff recommends food items that are profitable for the company. They give customers only few ‘best’ options to choose from (decision paralysis). They would also use technique of attribute priming that is talking to customer about benefits of certain type of coffee. Another way to attract customers is to give free samples or other freebies. Some coffee shops will have schemes such as “brew your own coffee” (Norton, Mochon and Ariely, 2011). This is based on what is known as IKEA effect (consumer places relatively high value on products they created partially). Food and beverage combo is another example. Decoy effect (dominated alternatives) is known as asymmetrically dominated choice and occurs when people prefer to choose one option over other as a result of adding third option which usually similar but less attractive. Pictures and images of more expensive of coffees, sandwich etc. can be used. This is known as picture superiority effect. Some brands also position the certain product in appropriate position.
Example of a coffee shop using techniques of behavioural economics is Starbucks.
Economics assumes customers to be rational. If people were 100% rational in their approach, then marketing strategies based on behavioural economics would be less efficient. Neo classical reasoning relies mainly on factual, artificial assumptions (Diacon and Calance, 2014). Consumers have limited information with respect to product. Therefore, rational decision making becomes a difficult task.
Satisficing refers to process of decision making wherein consumer aims for satisfactory results and not optimal solution. Prospect Theory weighs profit and loss differently and makes decisions based on perceived gains.

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代寫-商業模式佈局

本文主要講商業模式佈局,客戶細分:該公司將交易特定於女性的服裝,所以目標客戶將是大學生或年輕的工作專業的中年女性消費者部分(吉林和施瓦茨曼,2011)。該公司計劃吸引大量女性,並將銷售休閒、派對服裝、風格宣言服裝和獨特設計等適合在任何非正式聚會和活動中穿著的產品。本篇代寫文章由美國論文通AssignmentPass輔導網整理,供大家參考閱讀。

Customer segments: The company will trade in women-specific clothing so targeted customers would be the college going students or young working professionals of middle-aged women section of the consumer (Gillin and Schwartzman, 2011). The company plans to attract a large number of women and will sell products like casual, party wears, style statement dresses and unique design which are fit to wear in any informal gatherings and events.
Value proposition: In terms of value proposition, Pink Dresses is providing its customers with wide variety of private label and recognized brands clothing lines. The company will follow the generational fashion trends and understand the purchasing preferences of the customers. It will focus on a variety of dresses in different sizes, color, and fits with value-based pricing to attract the customer (Chick and Handfield, 2015).
Customer relationship: The customer relationship will be created based on measures to value addition products such as high-quality fabric, easy access, customer’s services, and innovative designs and trendy styles for the customer. The company has used strategic customers relationship to build potential customers by offering products at reasonable prices with additional facilities like return policy, exchange of clothing and payment
the customer (Chris Adalikwu, 2012).
options toChannels: Channels are the medium through which the company can sell its products. The company Pink Dresser has selected to sell products in the form of physical stores and outlets. The procurement of branded products will be channelized and supplied through suppliers, manufacturing brands, and private label brands. The company also intends to expand its business by opening chain departmental stores in order to reach the customer. The company also approached through social media sites like Facebook, Instagram, and youtube, etc. which will inform the customer about collections and new arrivals of stock at different intervals.
Minimum Viable product: The Minimum viable product is a product with salient features which satisfy customers and provides valuable feedback and suggestion which will help the firm for future development. In the case of the Pink Dresser, the company has developed company website which will have a section for customer services and their queries. The section will allow the company to know the requirements and need of customers from time to time (Divan, 2014). Based on their requests and feedback forms, the company will modify their product portfolio and stock.
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旧金山论文代写-关于民粹主义

本文是关于民粹主义的文章,民粹主义在各国的兴起被认为是深刻的。民粹主义力量一直是2016年6月英国退欧公投结果的决定性力量。在这些国家,强烈的反移民和民粹主义情绪正在增长。这些甚至引起了人们对英国存在的政治和宪法生存危机的分析。英国决定退出欧盟。有人注意到,与家庭和抚养子女有关的严格传统主义观点的形成是有争议的。本篇旧金山论文代写文章由美国论文通AssignmentPass辅导网整理,供大家参考阅读。

The rise of populism in the nations is found to be profound. The populist forces have been a decisive force in the outcome of the British referendum on membership for the EU in June 2016. In the nations, a strong anti-immigrant and populist sentiment is growing in the nations. These had even caused the people to analyse the political and constitutional existential crisis that is found to exist in the United Kingdom. Britain decides to withdraw from the EU. It has been observed that development of a strict traditionalist views that are related to family and child rearing that is debated.
Fundamentally, the liberal ideologies are threatening the people for losing their culture and identity. A cultural backlash argument has been made (Zürn & de Wilde, 2016). A growing generational gap is found to exist in the Western societies to ensure the development of the cultural cleavage. The orthogonal pushed in the cultural politics is found to generate divisions with the mainstream parties (Haidt, 2016). These enable the newer opportunities for the populist leaders on the right and left to support the electorate (Labonté, 2017). These are a challenging ideology of the populist parties that build on the organizational base to sustain through any of the breakthroughs in this government (Labonté, 2017). This backlash is found to be predominately in the western societies. It has been alluded that by ensuring protectionism measures, there can be positive development that can be observed.
Noted capitalists such as Adam Smith state that these restraints place shackles on the growth of the nation (Steenbergen & Siczek, 2017). It has been observed that development of the doctrine is based on the balance of trade. It is observed restraints and regulation of the commerce that is founded. These would eventually create tensions and apprehension in the people creating fear and insecurity. There would be increase in the trade deficit leading to lower quality of life.
Rising tension in the Middle East and humanitarian concerns exist in the nation. These populist sentiments cause the people to lose more resources. Owing to this, all the tenets of populism cannot be positive. The reasons for fear are the loss of heritage and culture in the people. The people fear that their loss of quality of life is plausible in this situation. In this process, it is imperative to consider all the factors that are related to this paradigm. This influx of fear would only harbour resentment and causes the people to be more impacted by this process. The people would need to consider how this process would be impacted. There cannot be growth in one nation while other world nations suffer the humanitarian crisis. In this paradigm, it can be comprehended that there is a need to strike a balance between growth, maintaining of culture and factoring in the issues of the world.

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論文代寫價格-了解產品及包裝

本文主要描述的是了解產品及包裝,本報告的前一部分解釋了該產品及其目標市場。研究發現,人們對清淡的果汁和所有能讓他們感到精力充沛的天然香味很感興趣。我們選擇了兩組目標觀眾——減肥/節食節目的觀眾和想要補充飲料來提高技能的體育愛好者(Kacen & Lee, 2002)。研究結果還表明,該產品具有足夠的市場優勢,因為目前的市場趨勢傾向於健康產品,可以在營養價值和時間上造福消費者。本篇論文代寫價格文章由美國論文通AssignmentPass輔導網整理,供大家參考閱讀。

The previous part of this report explained about the product and its target market. It was identified that people are interested towards light blend of juice with all the natural flavours that can make them feel energetic. There were two sets of target audience chosen – people on weight loss/diet programs and sports people who wanted a supplementary drink to enrich their skills (Kacen & Lee, 2002). The findings have also implied that there is sufficient market advantage for this product as the current market trend is inclined towards health products that can benefit consumers in terms of nutritional value as well as time.
The product life cycle (PLC) implies the analysis of products based on various categories (Brink & Berndt, 2009). The aim of the product is to enter the market and capture the local consumers and then expand in the years to come. It is explained in the following figure. It is evident that brand reinforcement and repositioning play very important roles in development and sustainability of Boost Juice in the proposed market (Engel, 2000).
Branding refers to the way by which a product reaches the consumer. For a new product, the company generally utilizes various marketing channels to promote the existence and also apply integrated marketing communication mix to establish customer relationships (Perrey & Spillecke, 2011). In the case of Boost Juice, it is important to use catchy messages, attractive packaging styles and multiple channels and community engagement programs to establish brand and inform the consumers about it.
An interesting way to pack this product is as represented below.
Labelling
As in the previous picture, the labelling has to go on the side of the carton. This is attractive and fresh.
Quality
The attractive feature of Boost Juice is to rejuvenate the body and mind of the consumer. The performance doubles (Trehan, 2011). The conformance of it will be tested before it reaches the market. The packaging of this product demonstrates the aesthetics involved and it contains natural flavours. The pack is easily disposable and recyclable and this implies durability and reliability of the product. The serviceability is at a quicker reach to the customers.
Augmented Services
Boost Juice can also be customized in its range of juices and flavours depending upon the requirements.
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美国代写assignment攻略

在国外留学的同学们,写的最多的应该是essay,然后就是assignment。相对来说assignment要比essay稍微难一点,同样的想要写出高分assignment也是比较难的。assignment的写作不仅是要掌握好语法和词汇,还要熟悉assignment的写作格式。那么,美国代写assignment有哪些技巧呢?大家一起接着往下看。

首先,我们在写作Assignment之前,一定要先弄清楚老师布置的作业要求是什么。如果自己可以看明白的话自然是最好的,如果不明白的话,可以问同学或者是老师,这样对于自己日后写作Assignment有更好的帮助,避免出现偏离主题的情况。一般国外很多的高校老师都会对Assignment写作有明确的要求,比如导师给出的要求是 “Critically analyse and evaluate the formulation andimplementation of processes of learning and talent development strategies.”从这个要求中,从这个要求中我们可以明确的了解文章的题目和写作方向。

第二,了解了Assignment的写作要求后也不要着急动笔,要想一个好的主题。一个好的主题可以让人有一种耳目一新的感觉,成功的吸引老师和读者的眼球。当然一个好的主题并不是要你凭空现象出来的,需要你根据自己的所学知识来进行提炼的。一篇优秀的Assignment题目要有Innovation, uniqueness, clarity的特点。

第三,主题太宽泛的Assignment是不合适的。一篇好的Assignment写作是要有实质的内容的,如果你的文章写作太宽泛,不仅写作的时候会容易偏离主题,写出来的文章也会让人摸不清头脑,不知道你在说什么。比如一篇关于美丽、善良等内容 写作,与其写自己的感性想法,不如做好资料的收集和笔记的整理,寻找一个吸引人的题目来写作,让导师可以对自己的文章有一种耳目一新的感觉。如果你随大流,选择一些宽泛的主题来写作,只会让导师认为你的文章没有Innovativeness,没有任何的理念,自然你的Assignment不会给高分的。

第四,要注意Assignment的字数要求。导师对于Assignment的字数一般是有要求的,如果导师给出的Assignment字数要求是5页,那么在写作的时候,就要注意合理的进行规划和设计,选择合适的内容来写作,避免自己的文章字数太多或者是太少,那样都不会让导师认可你的写作能力。要规划一下引言部分大概多少字、各个章节的字数等。这样在搜集资料的时候,也可以选择合适自己的资料,使Assignment写作更加的有目的性。

很多的留学生们在写作中没有合理的Plan,就想着使用一些句子冗长的句型来表达,或者是通过将字体字号设置大一点的方法来写作。其实这样的写作不仅不会增加Assignment的分数,还会给导师留下不好的印象。让导师觉得你的Assignment全篇都是废话,甚至让导师没有任何的心情阅读一下,最后可想而知,导师一定不会给你高分的。建议留学生们一定要注意文章内容的screen,要选择一些比较有说服力的论点、论据,不要将一些没有用的语句应塞进文章中,造成文章整体的可读性降低。

最后,proofreading很重要。而这也是很多留学生们容易忽略的。很多的留学生写好Assignment后就交给导师,就觉得自己的作业完成了。其实proofreading是需要自己来完成的。一篇完美的Assignment是一定要经历proofreading这个环节的。针对自己的语法、引用的数据、公式等进行校正,经过校正的文章质量会更好,给导师也留下一个好的印象。

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