论文代写:市场营销
考虑到目标市场的关键属性,营销策略将集中于宣传改造后的建设。该公司将为那些对这类住房表现出真诚兴趣并考虑寻找它的客户服务,而不是努力说服那些不关心环境的客户。市场营销的工具将是高接触或低技术方法,包括通过口碑营销方式进行推荐,以及一个推广绿色家园的网站,以及为可持续建筑实践提供门户。
论文代写:市场营销
该业务的身份将与诚信、诚信、产品和生活方式有关,并遵循可持续性的原则,这是该业务的基本基础。每年的销售和市场预算是4500美元,相当低。然而,这主要是因为小企业的规模将保持不变。因此,不需要专门的沟通、营销或销售人员。这将有助于消除向从事这些工作的人员分配薪金的需要。因此,预算完全来自于运营成本和费用。
论文代写:市场营销
Considering the key attributes of the target market, the strategy of marketing will focus on preaching the converted version of construction. The business will be serving customers who show sincere interest in this category of housing and consider seeking it out, instead of putting in efforts for convincing customers who do not show concern towards the environment. The tools of marketing will be high touch or low tech methods that include referrals through word of mouth approach and a website for the promotion of Green Nature Homes and provision of portal to sustainable practices of building.
论文代写:市场营销
The identity of this business will be related to honesty, integrity, and stand by the product, and lifestyle following the principles of sustainability that is the fundamental base of this business. The annual budget has been set for sales and marketing at 4,500 dollars that is considerably low. However, this is mainly because of the fact that the small-size of the business will be maintained. Hence, there is no need for dedicating communications or marketing or staff of sales. This will be helpful to eliminate the need for allocating salaries to the personnel working on these functions. Therefore, the budget completely comes in terms of operating costs and expenses.